For cafe owners
First Light.
One framework. One coffee. Every week. We read the books so you don't have to. Every Sunday at 6am, we publish one big idea from the best business minds on the planet and show you exactly how it applies to running a cafe, a shop, or any small business.
No fluff. No jargon. No 400-page commitment. Just one framework you can use this week, written in the time it takes to drink a long black.
Posts tagged Money & Margins See them all
20 September 2026The Good Week That Is Hiding a Bad CallAnnie Duke on resulting: why a good week can hide a bad call, a bad week can hide a good one, and how a cafe owner...Read it
9 August 2026Put the Price Up. Don't Touch the Coffee.Milk is up, green coffee is up, and every cafe is choosing between a cheaper bean and a higher price. Run the numbers and it is...Read it
19 July 2026Pay Yourself First. The Cafe Eats Last.Mike Michalowicz's Profit First, applied to a cafe. Why thin margins leave you broke, and the bank-account habit that pays you before the business eats.Read it
14 June 2026The Dumb Tax: Why Your Worst Business Decisions Cost Way More Than You ThinkThe hire you rushed. The lease you signed emotionally. The equipment you bought because it was on sale. How to calculate the real cost of reactive...Read it
24 May 2026Four Percent of Your Customers Pay for EverythingA tiny slice of your customer base generates most of your profit. Who they are, how to find them, and how to keep them.Read it
22 March 2026Stop Making Coffee. Start Making Money.Most cafe owners are trapped doing $20/hr work in a business that needs $200/hr thinking. The Buyback Principle shows you how to escape.Read it
15 February 2026The Real Cost of Bad Coffee (For Your Cafe)Inconsistent coffee doesn't just taste bad. It costs you $31,200 a year in regulars who quietly drift to the cafe down the road. Here's the maths.Read it
8 February 2026The Equation Your Cafe Is Getting WrongThere's a four-variable formula that decides if customers think you're worth it. Most cafes pour everything into the wrong half. Here's how to flip it.Read it
Running a cafe or a venue?
What is your coffee really costing you?
We roast for more than 100 businesses across WA. The audit takes five minutes and there is no phone call.
